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Brad Pearson, Recruiting Advice
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|  | Brad Pearson Branch Manager Prudential California Realty Riverside, CA www.PrudentialCaliforniaRealty.com |
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|  | If you could give our members one piece of advice on Recruiting, Retention or Agent Productivity, what would it be?
|  | Be vigilant, and be relentless.
When we first started out, we were ranked 32 in a market with 30 companies. I found the people by just calling. Being persistent is important. I remember that I parked across the street from a Coldwell Banker office, and I picked off their agents one by one until that office had to close. Sometimes it required me to pay splits to start to flow. But in the end, I got all of their agents before the office close. The goal is to get 200 agents and after that, 300 agents would be nice. I use every avenue and tactic available. I talk to title agents, sales people and use them as sources. Here's a tip you should know. Every company experiences trouble in the first quarter of the year. That's when commission rates drop.
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